Most niche businesses are sitting on incredible stories and not telling them. From jewellers crafting once-in-a-lifetime engagement rings to bakeries waking up at 4am for wedding season, the depth behind these brands is powerful. A podcast turns that hidden story into authority, trust and long-term growth.

We shoot press shows like live stories, not static sets. For this Dunelm event, we followed the colour and pattern through the space, using the brand’s own lighting, styling details and real guest reactions to create warm, homely images that work across press, social and campaigns.

A look back at 2025 for Another World Media and the shift toward a more social-first approach to content, performance, and creative intent.